Protect your brand.
Protect your margin.
Most brands discover MAP violations from an irate distributor complaint, not from their own monitoring. Channel conflicts between DTC and wholesale pricing surface in a partner meeting, not in a dashboard. Orbivex changes that — real-time visibility across every channel where your products are priced and sold.
| SKU | MAP | Seen Price | Channel | Severity |
|---|---|---|---|---|
| PC-Serum-50ml | $28.00 | $21.99 | Marketplace 3P | -21% |
| KW-Skillet-10 | $42.99 | $39.50 | Walmart | -8% |
| SG-Runner-M9 | $89.95 | $89.95 | Target | OK |
Four capabilities that address the specific ways brand pricing breaks down.
MAP Alert Dashboard
Every breach of your Minimum Advertised Price flagged within 15 minutes — channel identified, violation depth shown in percentage points, and the specific seller or retailer identified where available. The information you need to send a cease-and-desist, not just the knowledge that a violation exists somewhere.
Channel Conflict Heatmap
Visual overview of where your own pricing across channels is in internal conflict — when DTC prices undercut wholesale partner accounts, or when marketplace pricing undermines retail shelf price. Channel conflict is often invisible until a distributor mentions it in a quarterly review. This surfaces it before that conversation happens.
Brand Equity Pricing Score
A composite measure of how far your average observed market price has drifted from your intended positioning — calculated across all channels where your products appear. When the spread between your MSRP and your actual average transacted price exceeds the threshold you set, Orbivex flags it. Sustained discounting erodes perceived brand value; this tracks when that's happening before it shows up as a lost premium positioning battle.
Weekly Executive Summary
Auto-generated weekly summary covering: MAP violations detected and resolved, channel conflicts identified, repricing actions taken and their margin impact, and brand equity pricing score trend. Formatted for leadership visibility without requiring the analyst to build a presentation — the data speaks directly.
Stop finding out about MAP violations from distributors.
14-day free trial. Connect your channels and your first MAP violation alert fires within 15 minutes.
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